Our £250 donation to Alzheimer’s Research UK

Alzheimer's Research UK

We were delighted to exhibit at the Lotteries Council Annual Conference, held at the Hinckley Island Hotel in Leicester last month.

The two day event specific to the fundraising lottery industry was filled with informative presentations by charity professionals, social media experts and external lottery managers.

It was great to meet with our clients and a vast array of charity professionals and have a chance to talk about the different services we offer and how we might work together.

During the event Sterling held a draw for a £250 donation to one of the charities and the lucky winner was Alzheimer’s Research UK. A cheque is winging its way to them.

Lorraine Bilton, Sterling’s project co-ordinator, said: “We were really pleased to be able to donate to such a worthy cause as Alzheimer’s Research UK. The crucial dementia research they fund is so valuable.

“It is one of the great things about working for Sterling that we get to help deserving charities raise funds every day. We know how vital it is for charities – and society at large – that they are able to raise funds for their good work. To be able to do our bit by making a donation directly was a real pleasure.

“Overall the conference was a great opportunity to catch up with our clients and get an insight into different perspectives on the industry. Charity lotteries are a great way to raise money for good causes and it is always interesting to share our knowledge of them with other experts.”

Carolyn Causton, Alzheimer’s Research UK’s Marketing Manager, said:

“It was a wonderful surprise to hear I’d picked the winning draw ticket for Alzheimer’s Research UK. This prize of £250 will pay for 12 hours of pioneering research into Alzheimer’s disease and other forms of dementia, bringing us closer to finding the preventions and new treatments so desperately needed. We rely on donations to fund our vital work and are very grateful to Sterling Lotteries for this contribution.”

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