Sterling Lotteries

Best lottery provider 2015 Best lottery provider 2014


You’ve got strength in numbers. We’ll help you use it to generate lasting rewards for your cause, your company and your employees.

Many companies look for ways to raise their profiles, engage their audiences and motivate their employees by supporting good causes of all kinds. But too often these actions are fleeting or inconsistent; the rewards for both company and cause are not as great as they could be. Our Workplace lotteries provide an easy, low-cost and entirely flexible solution.

Worried about the risks? You needn’t be.

Our Workplace lottery administration service is entirely bespoke. Your lottery’s name, prize structure and membership fees are entirely up to you. We’ll also help you ensure that any financial risks to your business are negligible – or as low as you need them to be.  Once your lottery’s set up, all you need to do is shout about it.

Step 1

Decide which cause or causes you’d like to support and how. You might choose to support a particular cause long-term, or allow your members to decide where the money goes.

Step 2

Let us guide you through the necessary legislation, and help you plan a lottery to suit your company. Then, from day one, we’ll set-up and handle all aspects of administration, member-management, draw-running and management reporting.

Step 3

Get your employees on board! It’ll be simple and easy for them to sign-up and pay as little as £1 per month for a regular chance to win.

Step 4

Tell the world! With regular, substantial profits going directly to your chosen cause and prizes won by your employees, you’ll have plenty of PR stories to share.

Pets at Home – more than 5000 employees in 300 stores nationwide.

Amy at Pets at Home liked the idea of a lottery to support the company’s own charity – Support Adoption for Pets – but was unsure how much support the lottery would receive. But with administration outsourced leaving plenty of time for promotion, 2062 members had already signed up before the first lottery draw. Two years later, member numbers had doubled again.

“The number of people taking part is increasing every month…Early signs show that the scheme is well supported by colleagues, who are excited at the opportunity to win cash prizes but at the same time raise money for a great cause.”

Amy Wilson, Charity Manager, Pets at Home

New Look – a UK fashion brand with over 1000 stores nationwide

At the end of 2010, New Look came to us enquiring about an internal lottery to raise funds for the company’s own Charity Foundation. By January 2011, we were running the first draw.

“With Sterling’s help, each of our draws has run smoothly and on time. The draw is rapidly becoming embedded in our company’s culture. To date, we have 2000 players who pledge nearly £6000 every month – with more joining every week. We have always found Sterling to be friendly, professional and informative and they have played a crucial role in the success of our Lottery.”

Steve Arnell, Technical Services Manager, New Look