As part of the onboarding process, we took on and coordinated various aspects of the administration. Our migration process included:
1) Communications plan
Rebranded letterhead and envelopes were sent out to players, to communicate changes to the lottery and establish the new image.
2) Direct Debit management
We realigned YAA’s Direct Debits to tidy up and formalise the existing process and assigned set dates for players.
3) Compliance refresher
We provided compliance refresher training for members of staff, reviewed and updated existing policies, and we plan to further support YAA with licence changes.
4) New prize structure
Unity boasts a significant prize structure, including a chance for their players to win a £25,000 top prize.
5) Successful kick-off
Working with us allowed a switch in focus for YAA, and we plan to spearhead the lottery to even further success.